SPECIALTY
Specialty items have many forms and functions. The opportunities for a memorable statement are more available than ever. Digital imaging on all sorts of substrates, advanced printing on 3-D shapes, and custom information on everyday objects open the doors.
Marketing Hits the Road
Shipping and delivery vehicles serve as free, roving billboards. Large or small, fleet graphics are engaging brand or product messages. Digital printing technologies have made it easier than ever to make a big, bold statement.
History Beautifully Reproduced
This series of 11x17 offset prints was part of a program to introduce a plant collection built around the historic botanical prints used in the publishing of Curtis Botanical Magazine during the early-mid 1800’s. Permission was granted by the National Archives that allowed hi-res scans to be made of the actual historic prints. Scans were formatted and used in high end offset reproductions. Sets of prints with accompanying detail cards were sold at point of sale with the various plants portrayed.
The Key Message
The mundane hotel key becomes a reminder every time you open the door to your room at the tradeshow. Coordinating pre-printed keys with various hotel chains was an easy and inexpensive way to get the brand statement in the hands of the customer.
Bee Cool
Just the thing to look good and see good during sunny days in the pollinator garden. Simple gift but functional with the UV protected lenses and sturdy frame and fashionable with the Wayfarer styling.
The Big Dig
Unique and useful- the best kind of giveaway. Engraving on stainless steel with canvas cover made this collapsable hand shovel a real keeper. Sturdy enough to use year after year in any kind of garden.
Let Me Count the Ways
A pocket full of help. Another handy tool, this adaptation of the classic Swiss Army Knife was a super way to say Novalis had plant solutions for all sorts of garden challenges.
Made for the Shade
A colorful depiction in the form of an umbrella was the perfect fit for a unique hydrangea that thrives in the shade. Luscious pink lacecap blooms suited the artboard to a T.
Yipes Stripes
It's the look that spawned a cottage industry! Novalis' color stripe theme takes shape in everything from throw pillows to beach bags to party lights. All made possible with advanced digital textile print processes.
Hot and Cold Effect
This thermo-activated coffee cup turns on the heat for this Bring on the Heat plant program. Hot beverages activate the colorful images and then disappear when the cup cools.